Our Strategic Priorities
Capitalising on Regional Growth Drivers
Asian trends dictate increasing demand for innovative financial solutions for consumers and businesses
Market expectations of rising interest rates due to the end of quantitative easing in the US, depressed commodity prices and China’s economic slowdown resulted in a muted global economy in 2015. The outlook for 2016 is austere. But Asia remains a bright spot. Its expanding population, increasing urbanisation and rising affluence create greater consumption and demand for goods and services in the region. These trends will continue to spur interest in, and the pursuit of, innovative personal banking solutions as consumers save, spend, invest and plan in accordance with their lifestyles.
Serving the financial needs of consumers
- Helping customers safeguard their assets and gain greater yield;
- Ensuring that our customers benefit from programmes designed to suit their lifestyles and ambitions; and
- Growing our customers’ wealth for the next generation.
Trade and investment flows in Asia will continue to grow to support the demand for goods and services. Facilitating both inter- and intra-regional trade are the free trade agreements and government-level initiatives such as the ASEAN Economic Community, One Belt One Road, Trans-Pacific Partnership and the Regional Comprehensive Economic Partnership, which will lower trade barriers and also boost foreign direct investments. The emerging economies and infrastructural development in the region also present opportunities to businesses seeking to expand their local and cross-border operations. To ride on these trade and investment trends, to manage potential risks and to sustain growth, businesses will continue to seek a wide range of financial solutions that meet their needs.
Supporting companies as they manage and expand their businesses within and across borders
- Helping businesses realise their potential and seize opportunities across Asia;
- Partnering financial institutions as they grow in Asia; and
- Creating value for our clients by providing working capital, financing, cash flow and liquidity solutions, and advisory services.
Asian trends dictate increasing demand for innovative financial solutions for consumers and businesses
Market expectations of rising interest rates due to the end of quantitative easing in the US, depressed commodity prices and China’s economic slowdown resulted in a muted global economy in 2015. The outlook for 2016 is austere. But Asia remains a bright spot. Its expanding population, increasing urbanisation and rising affluence create greater consumption and demand for goods and services in the region. These trends will continue to spur interest in, and the pursuit of, innovative personal banking solutions as consumers save, spend, invest and plan in accordance with their lifestyles.
Trade and investment flows in Asia will continue to grow to support the demand for goods and services. Facilitating both inter- and intra-regional trade are the free trade agreements and government-level initiatives such as the ASEAN Economic Community, One Belt One Road, Trans-Pacific Partnership and the Regional Comprehensive Economic Partnership, which will lower trade barriers and also boost foreign direct investments. The emerging economies and infrastructural development in the region also present opportunities to businesses seeking to expand their local and cross-border operations. To ride on these trade and investment trends, to manage potential risks and to sustain growth, businesses will continue to seek a wide range of financial solutions that meet their needs.
Our priorities
Serving the financial needs of consumers
- Helping customers safeguard their assets and gain greater yield;
- Ensuring that our customers benefit from programmes designed to suit their lifestyles and ambitions; and
- Growing our customers’ wealth for the next generation.
Supporting companies as they manage and expand their businesses within and across borders
- Helping businesses realise their potential and seize opportunities across Asia;
- Partnering financial institutions as they grow in Asia; and
- Creating value for our clients by providing working capital, financing, cash flow and liquidity solutions, and advisory services.
Investing in Enablers to Support Business Growth
Expertise remains core to the banking industry which is being shaped by technological advances
The advancement of technology and digitalisation has over the last decade changed the way people live their lives. Banking transactions are increasingly made online and on mobile devices. Innovation in financial technology is shaping how traditional banks engage their customers. With more services – from loans to payments – going digital, banks are tapping on data analytics to provide customers with a personalised experience. The ubiquity of mobile devices also calls for tighter cyber security and more robust processes and systems.
Making banking simpler and safer for our customers with the use of technology
- Providing our customers with an intuitive and seamless experience across different touch points and geographies;
- Using financial technology to create innovative banking solutions for consumers and businesses; and
- Enhancing our monitoring and risk systems to maintain a secure banking environment for our customers.
As the financial industry continues to evolve and open up to more non-traditional players, banks have to ensure their relevance and distinctiveness to their customers as they seek sustainable business growth. Core to this are the quality and expertise of the people in an organisation.
Nurturing our people and building meaningful careers
- Nurturing a culture of innovative and entrepreneurial thinking to stay competitive in a fast-changing banking landscape;
- Investing in training and career development so our people have the insight and agility to seize the opportunities before them; and
- Ensuring our people uphold the highest professional and moral standards through organisational policies, practices and processes.
Expertise remains core to the banking industry which is being shaped by technological advances
The advancement of technology and digitalisation has over the last decade changed the way people live their lives. Banking transactions are increasingly made online and on mobile devices. Innovation in financial technology is shaping how traditional banks engage their customers. With more services – from loans to payments – going digital, banks are tapping on data analytics to provide customers with a personalised experience. The ubiquity of mobile devices also calls for tighter cyber security and more robust processes and systems.
As the financial industry continues to evolve and open up to more non-traditional players, banks have to ensure their relevance and distinctiveness to their customers as they seek sustainable business growth. Core to this are the quality and expertise of the people in an organisation.
Our priorities
Making banking simpler and safer for our customers with the use of technology
- Providing our customers with an intuitive and seamless experience across different touch points and geographies;
- Using financial technology to create innovative banking solutions for consumers and businesses; and
- Enhancing our monitoring and risk systems to maintain a secure banking environment for our customers.
Nurturing our people and building meaningful careers
- Nurturing a culture of innovative and entrepreneurial thinking to stay competitive in a fast-changing banking landscape;
- Investing in training and career development so our people have the insight and agility to seize the opportunities before them; and
- Ensuring our people uphold the highest professional and moral standards through organisational policies, practices and processes.
Balancing Growth with Stability
More stringent requirements for banks amid evolving regulatory frameworks
The global banking sector in recent years has seen the tightening of balance sheets and underwriting standards, as banks strive to control credit exposure and to improve their asset-liability mix amid interest rate and currency risks.
Regulatory frameworks continue to evolve as central banks seek to ensure financial stability and effective corporate governance. Among which, the Basel III framework requires banks to build up higher capital and liquidity levels in order to withstand potential risks and shocks.
Our priorities
Ensuring continued financial strength, high governance standards and sustainable business practices to create value for all our stakeholders
- Broadening funding sources and diversifying investor base;
- Maintaining robust capital and risk management systems and processes;
- Preserving strong capital adequacy levels to support business growth in a prudent and disciplined manner; and
- Upholding the highest professional and moral standards to do what is right for all our stakeholders.